It was an important goal for Nestlé Deutschland to provide the complete and correct Product Data before the Food Information Regulations (Lebensmittelinformationsverordung LMIV) started on 13th December 2014.
This is why since mid-2014 we commission Smart Data One to record the LMIV-relevant information on the basis of our product labels. We then upload the validated data along with further information from our SAP System into the GDSN-Process. In this way we can ensure that we fulfill the needs of our consumers and trading partners for more product information as well as fulfilling the legislative requirements.
Berthold Ruffler, Head of Data Management & ECR/EDI
Nestlé Deutschland AG